Social media marketing is the practice of promoting a brand, product, or service through social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and others. It involves creating and sharing content, engaging with followers, and running targeted advertising campaigns to reach a specific audience. Social media marketing can help businesses increase brand awareness, drive website traffic, generate leads, and improve customer relationships. It also provides valuable insights into customer behavior and preferences, allowing businesses to refine their marketing strategies and better meet the needs of their target audience. Overall, social media marketing is an essential component of any successful digital marketing strategy.
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